Beads, Biden transition, no Christmas tree sale, but Asteroid 2020 VT4 missed us (so thanks?)

First time in 34 years our community group won’t have a tree sale, but a LOT of things won’t be the same about 2020.

Beyond the dancing in the streets that was seen alllll over the world after the US elections, just maybe there should be some thoughtful extra nods sent over dinner for Asteroid 2020 VT4, which passed Earth a mere 400 miles over the Pacific last week. It came from the Sun-ward side, which is apparently why nobody appears to have raised the alarms about seeing it coming.

While South Dakota governor Kristi Noem might have been relieved about it lifting the burdens of trying to repair her COVID ravaged state, I have no idea how big a blast hole a house-sized asteroid makes, so I’ll go with thinking it was a warning shot and buy a frozen turkey today. We’re not expecting to be together for the holiday, but brother Steve will deep fry it, maybe socially distancing with a cigar and a little bourbon while waiting, to maintain a tradition we’ve had for the last ten years.

That MILLIONS are still on the move for Thanksgiving is as good a snapshot of why over 12 million have been infected, a perfect “chicken or the egg” argument. People want to see grandkids or be together “one more time” just in case, when the actual being there is probably going to cause an already out of control pandemic to hit whatever gear comes after ‘overdrive.’

If innocents would somehow be spared the negatives, it would’ve been worth the extra bead-work to have it land directly on trump

As a content creation writer, its still a stretch to have a lighter touch regarding the negatives in the USA at this current moment. If you want the Life SUCKS! outlook, you can find 1200 words in that direction anywhere, but looking forward to 2021 doesn’t make anyone a bad person. A lot of ‘Merica is ticked about the delay in transition because of crackpottery and legal wrangling that threatens the safety and very roots of our democracy, but hey, no asteroid, a turkey leg and cranberry sauce, some beers and enough football, being a day closer is a positive, y’know?

Beads, as in prayer

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For what its worth, the rosary pictured was my Grandfather Shorkey’s, who was a WWI ‘doughboy’ in 1918, although he was kept in Greenville, SC during his service time. The carry pouch also had a small page of questions to ask wounded-dying soldiers about conversion to the Catholic faith.

Its been said many, many times that there are no atheists in foxholes, and knowing to any extent the ugliness of that conflict’s trench warfare, I’d bet more than a few said yes along the way, just so a well-meaning soldier wouldn’t leave them to die alone.

That said, I’m equally certain a large number of the 250,000-plus Americans who have died essentially alone during the COVID-19 pandemic would have liked the chance to have any kind of last contact with a human being before passing on.

In 2020, it turns out we often had to go with FAITH instead of trips to the physical churches, because having hundreds of worshippers singing and not being socially distanced created a breeding ground for that COVID virus.

You don’t have to dig too deep to recognize that a President Biden will feel, and hope to assuage, this country’s collective pain as much as a WWI soldier would for a dying comrade. Certainly more than trump, who mostly wants credit for the vaccine Pfizer and Moderna – who were NOT part of the governments Operation WarpSpeed – and his enablers ever will.

As they often say in the Carolinas, “Not to be ugly about that,” more hallejuah! for the knowledge of a couple 95% effective vaccines being available in the near future. That I haven’t personally lost anyone that way, yes, a prayer can’t hurt, some focused gratitude is fine any time.

More outside time in Charlotte

Living in Charlotte, “The Buckle on the Bible Belt,” for 26 years, its also easy to look at all the fires out west (5 million acres of Washington, Oregon, California) and the stream of hurricanes that have landed in the Gulf Coast region (seven) and offer an un-sad “Thank you God, it wasn’t us.” HUGO (1989, 67 dead, $11 billion damage) is still remembered here, there were six hurricanes last year, but two named hurricanes in 2018, while wet, weren’t epic disasters like 2005’s Katrina (1,800 dead, $125 billion in damage) in New Orleans.

I watched college football and barbecued under clear blue skies during the second one; Steve’s man cave is open aired, and our Fall weather has been terrific.

Whether having over 1,200 churches in town makes a difference nobody can say, but compared to spending five days of the coldest February EVER the last time I drove to upstate NY, I wouldn’t trade our weather here for anybody’s. Well, maybe Hawai’i, and growing up a Yankee (which is still a term used frequently in these parts), I recall promising I’d *never* say it was too cold if nothing fell off while delivering my paper route in -60 wind chill.

Hey, no asteroid, a turkey leg and cranberry sauce, some beers and enough football, we’ll be a day closer to 2021, y’know?

Beyond the voting chicanery

The WORLD is watching how this country handles being a powerful leader laid low in so many ways. Political animus was an overwhelming fact even before the additon of over 12 million citizens infected, a blown up economy, the shockingly brutal battle between factual Truth, constant misinformation, and administrative malfeasance that left each piece of the once UNITED States of America to fend for itself.

Thanksgiving is uniquely OUR holiday though, and it goes beyond what’s on the table, family from afar arriving (fingers crossed) safely, or the approach of other seasonal holidays and the end of another calendar year, a traditional marker that we’ve collectively cherished.

For the 150 million plus Americans who voted for change this year (well, 80 million anyway), there’s still an element of fear in how the process works out. President Lincoln said, “A house divided against itself cannot stand,” and Franklin Roosevelt put a pin in the Great Depression with his, “The only thing we have to fear is, fear itself.”

The joke about “If you remember the Sixties, you weren’t really there” is on a par with those dancing in the streets post-election – our Euro-friends might equate it with the Nazis being defeated.

They, unlike our Founding Fathers, who quite easily imagined there could be people in the White House who would sell this country out like modern day Benedict Arnolds, were on another plane from what trump and his enablers have tried to do by screwing with this election.

Copywriting, keywords

Copywriting revolves around the use of keywords, and while ‘hunkered down,’ ‘gratitude’ and ‘thanks’ might be a little tougher to find than ‘election fraud,’ ‘transition blockage,’ or ‘COVID deaths,’ this year, take any part of Thanksgiving that makes a difference to you, especially the family part, and cherish it.

That my Mom’s best friend the last fifty-five years, Joanne Kline, whose family we alternated holiday dinners with for years, laughed in mentioning she’d finally gotten better at mashed potatoes (don’t ask) when we visited before a Clemson game a while ago, is the sort of Memory buttons copywriters like to push.

Even the best content writer would have a tough time imagining how an asteroid would have become the quintessential and ugliest cherry on top of a tougher 2020 than we already had. I’ll smile and be grateful knowing “my people” are all safe at this point, and while Mom won’t remember telling Dad she’d always hated me wanting a big ol’ leg to chew on like a mountain man while I thought it was a tradition, stuff like that should always count.

A little bourbon, a cigar, family, and being a day closer to 2021, that’s worth writing a little something about too.

Glenn Shorkey – Creative eDitorial Talent Enterprises 

http://www.linkedin.com/in/glennshorkey
https://cdtalententerprises.com/about
(704) 502-9947

What JFK Meant with “Instead, ask what you can do for your country”

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When Rep. Adam Schiff gaveled the impeachment proceedings into recess last Thursday while invoking the late Elijah Cummings, “We’re better than this,” its my humble opinion that plenty of Americans would want a family member to conduct themselves as honorably, in such high pressure moments, as the US diplomatic personnel proved they could.

Many regarded President John F. Kennedy’s election as the second coming of Camelot, a time of exceptional promise. That cold, cold day of his Inauguration in 1961 couldn’t be more clearly juxtaposed to the shameless conduct described in the testimony about the Trump-Ukraine scandal, with tentacles that seem to have ensnared everyone it touched.

Kennedy’s January 16, 1961 speech was 14 minutes long, and that was the only part where he spoke about public service. The rest was primarily international, the Cold War. Vietnam was nowhere near a US problem – the French had that domino held steady, right?

They did their jobs, to the T

And yes, dammit, if the Lt. Colonel respectfully asks to be addressed by his rank, that shouldn’t be a three minute exercise in linguistics. A Ukranian immigrant at the age of four, he happens to have an identical twin, also a Lt. Colonel, who also serves in the White House.

That officer was on the call because of his expertise, including and especially, language. At NO point does that invite negative questioning,  any quibbling about loyalty from those pursuing nefarious political ends.

Should we be more in awe of Dr. Hill for stating that, having grown up poor, her working class accent – what most probably think most Brits sound like – would have limited her options dramatically in the UK, or should we salute her concise flaying of a GOP talking point (Ukraine, not Russian interference in 2016 elections) as repeatedly giving credence to such a false narrative and something Russia loves to hear?

Oh, third one – You do know that her expertise, literally, is because she wrote the book on it, right? “It” being Vladimir Putin. What, they didn’t mention that on FOX?

Powerful a witness as Sondhold became, was the Saturday Night Live! skit even better?

These people knew their words, and having them answer to counsel’s, “Right?” sure wasn’t automatic. As Dr. Hill and Ambassador Taylor stated, they were ‘fact witnesses,’ what they heard or knew about a situation, nothing about guilt regarding impeachment. Even if it was clarification of the timing tag of an e-mail as being sent local or Ukranian time, it was brought into agreement with known facts being discussed before saying, “Correct.”

If David Nolan wasn’t precise in showing how Amb. Sondland held a cell phone away from his ear while Trump was talking EXTRA loudly, is the operative word still, “Get over it?” When *every*single*one* of them takes notes constantly, documents situations with time and attendees, that is what a paper trail that’s meant to be followed looks like.

Oh, State Department has all the notes, because its government property? Sorry Amb. Sondland… Oh, you actually have e-mails that show everyone was in the loop? Good to know. Without taking anything away from Amb. Sondhold’s ability to both nurse a cold cup of coffee and deliver A-B-C, 1-2-3 points about whom “everyone” was, it was legitimate for Rep. Sean Patrick Maloney to note that his markedly different testimony was a third try at better describing things he recalled.

For those who think former NSC advisor John Bolton should  be as courageous as those who already testified, yep.

JFK and a character moment

Kennedy called out to a generation, and despite the tear United States down the middle issue of Vietnam, we – that would be the Boomers, ok – also made major strides in civil rights, and both put people on, and got them back from the moon.

Its not cherry-picking to use that event, it was a biggie.

Maybe ask someone about their time in the Peace Corp. Was there world respect for all those idealistic young Americans, striving to change the world somehow? You betcha. Those kids from Stoneman-Douglas are turning eighteen, ready to vote. Who wants them besides Beto, anti-gun marches and a huge percentage of America agreeing about it?

Yes, for sure, ask a young person what they think about the last three weeks over a fire pit on Thanksgiving. Learn what other people think – question authority (especially if it doesn’t pass the sniff test). Those diplomatic personnel who put their careers on the line, you KNOW you’d want them in the foxhole when doing whatever was necessary and right had to happen.

Some call it heroic,  but you certainly can’t ignore it. Nor should you disparage it.

Consistent content always beats old photos, denials, easily checked lies

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Fourth of  July fireworks are always appreciated (though not by dogs), but the explosions that your clients will face for presenting un-truths will not be a cheerful situation.

Many, perhaps even most, readers will assume the above title is directed at the political struggle being presented daily on TV over the extortion of a democratic ally, Ukraine.  Using vivid and current examples of “content” obviously makes the case well, with the bottom line point being how long term, verifiable information at the personal and corporate level makes a significant difference to the public.

Taking a quick side trip to old photos as content, we’ve seen Prince Andrew and 16-year old environmental activist Greta Thunberg being worth at *least* the proverbial 1,000 words, whether they are “real” or not.

In Thunberg’s case, a child gold-miner’s picture from about 1898 that bears an uncanny facial resemblance to the activist, including a single long braid of hair, has spawned the notion she is a time traveler.

For the Prince, its a weak denial that, relative to convicted (and now deceased) sex trafficker Jeffrey Epstein providing under-aged girls to prominent figures, a “sex slave’s” assertion that they were intimate must be false because of his “inability to sweat” as badly as she described. Nobody in the Royal Family thought it was a good idea to even discuss it, let alone do a TV interview that opens the door for the sensationalist UK tabloids.

Clarity and Consistency are Legitimate

Has anyone ever tried to debunk a National Geographic story, which has been published continuously since 1888? How often is the NY Times sued for libel?  The answer is “not often,” because it has well-known and scrupulous standards for getting the facts right.

If your organization’s reputation is as squeaky clean about the material it presents, if or when it puts forth information that raises a question of right or wrong, it will almost always get the benefit of the doubt .

Conversely, the President’s recent unscheduled visit to Walter Reed Hospital, which was called “routine” by the White House, raised a ton of questions about his health, because  eight weeks of the impeachment process – let alone E.U. Ambassador Gordon Sondholm’s testimony Wednesday, about a quid pro quo of “guns for dirt” – could make the average person’s head explode.

That White House press secretary Stephanie Grisham recently claimed, “There were ‘You will fail’ notes everywhere from Obama people when Trump came into office” was a glaring lie, even it might have been seen as typical of the current administration. While its a situation she has since retracted, having even one piece of proof might have made a big difference.

To say any organization will get painted with a very broad and negative brush after there is documented proof against assertions like that is an inescapable fact. Trump’s first press secretary *never* escaped the scorn of the national press after asserting that his Inauguration crowd was “the biggest ever,” because it was demonstrably false.

Only a small percentage of Americans believe much of anything that comes out of the White House as a result of the President’s 12,000-plus documented lies or serial misinformation. The changing rationale for many administration decisions, like betraying Kurdish fighters by moving U.S. troops to allow Turkish troops to attack them, is something that will be remembered for a very, very long time.

How long would it take anyone to check the assertion by highly regarded Levine Children’s Hospital (in Charlotte), or even the Mayo Clinic in Rochester, Minnesota, to be blasted for saying they cure 96.5% of their patients?  They get praised for the quality of their efforts, not specifically their numbers.

Fool me once, shame on you. Fool me twice, shame on me.

Having recently been a blogger for a CBD oil manufacturer, and a user of products that have absolutely ‘fixed’ some physical problems, writing that it *cured* anything wasn’t allowed. There was plenty of documentation across many online resources and studies, but technically, helpful as it was to a range of ailments like anxiety, inflammation, and sleeping disorders, “cure” wasn’t a step we could state.

When it comes to corporate information, writing or otherwise projecting something that can be proven otherwise will never help.

Ask the tobacco industry how denying the link between smoking and cancer, or how major league baseball owners wound up paying a huge judgment regarding collusion in not bidding on free agents worked out. There are so many avenues to check information, doing anything but keeping to the facts is always going to be the best route.

 

 

 

 

 

 

 

 

Trump’s ‘Do us a favor though’ is a memorable line, but (obviously) not great writing

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It’s a wall at Charlotte Ballet instead of Lady Liberty, how many consider that okay, not worth calling wrong?

  • “Four score and seven years ago…” Abraham Lincoln, Gettysburg Address
  • “I have a dream…” Dr. Martin Luther King at the Lincoln Memorial
  • “It was the best of times, it was the worst of times…” A Tale of Two Cities, Charles Dickens
  • “One small step for (a) man…” Neil Armstrong, just about to walk on the moon
  • “Play it again, Sam” and “Here’s looking at you, kid.” Humphrey Bogart, Casablanca
  • “You must be talkin’ to me, I’m the only one here.” Robert DeNiro as Travis Bick in Taxi Driver.
  • “Charlie, here comes the deuce, and when you speak of me, speak well.” Kevin Costner as Crash Davis in Bull Durham.

In the history of lines from movies, literature, sports, and politics, there are always going to be ones you remember clearly, but its safe to say Trump’s is one you’re going to hear ad nauseum the next couple months.

Just a suggestion, but juuuust maybe he should have gotten more pro forma help with some president-to-president talking points vs. freelancing.

I can almost guarantee a couple million tee shirts will immortalize it, and if you’re going to watch any of the impeachment hearings, using it in a drinking game is begging for trouble.

Content creation, and then there’s the Constitution

“I do” started a life together, “I did” should be a final affirmation” captured the idea of pre-need for a funeral home client, and there’s no problem tapping the Easy Apply button to send my LinkedIn profile to represent me, but that’s neither a one-liner or Shakespeare.

No matter what kind of a deadline I’m facing though, there would never be a moment that I’d consider rewriting (and bastardizing) the Statue of Liberty’s, “Give me your tired, your poor, your huddled masses yearning to breathe free,” with acting director of U.S. Citizenship and Immigration Services Ken Cuccinelli’s, “who can stand on their own two feet and who will not become a public charge.”

As a content creation professional, writing something that hits exactly the right chord still gives me a thrill. Michael Anthony Hall gives himself a little punch in the arm after writing a bite me! essay for the group in Breakfast Club – sort of like that.

  • “Ask not what your country can do for you…” John F. Kennedy, Inaugural Address
  • “You can’t handle the truth!” Jack Nicholson as Col. Jessup, A Few Good Men
  • “Float like a butterfly, sting like a bee.” Muhammed Ali
  • “Leave the gun, take the cannoli.” Al Pacino getting directions, The Godfather
  • “Thou shalt not…” (I guess) Moses gets the writing credit.
  • “If at first you don’t succeed, try, try again.” (Wily Coyote?)

As for Trump and the Constitution, I’m recalling what I believe was a Dodge commercial from the early 70’s. It featured the arch-typical Southern sheriff, standing next to the drivers open window: “You in-a heap of trouble boy.”

Yep. The Constitution was written in long hand a loooong time ago, and yet the Founding Fathers managed to include a process called impeachment for *exactly* what came through in that call to the president of the Ukraine.  We may not be at another  Lindsey Graham moment yet, but that’s not a one-liner either.

 

‘Trump’s America’: If We’re Still on the List for ‘His Light Shine Down on Thee,’ Cool

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“Believe me, EVERYBODY says my spaghetti and meatballs are absolutely the *best* they have EVER had the privilege of putting in their collective mouths.”

Saying my spaghetti sauce and meatballs is world famous, that I came out of a knee assessment meeting Friday and sank my first five free throws (nothing but net) in a light rain, and that I made an AMAZINGLY ballsy $50,000 bet on Jacksonville to beat the Steelers would be (1) an un-humble opinion, even if these firefighters liked having dinner made for them, (2) seriously un-good counting, and (3) an absolute and outrageous lie.

In Trump’s America, this range of alternative facts clearly leaves Truth outside in the cold– it’s been hovering around freezing in Charlotte most of the last two weeks– and dissing other countries and people has never been in my personal mix.

Okay, I’ve made fun of New Jersey a couple times in my life– nobody cares about that.

I’m just Glenn Shorkey, a decently above average writer and human being, not the President of the United States, and very few people care what outrageous things come out of my mouth. Actually, to have one of those resumes I sent last week draw enough interest to schedule an interview would be gratifying, but at no point will my signature be enough to affect the health care of millions of fellow Americans, or roll back forty years of  progress on issues like the environment, voting rights, and social welfare.

I can’t be the only one worried about what the relative avalanche of negatives D. Trump has brought to this nation means in the Biggest Picture. Yeah, yeah, 18% No Matter What base, I gotcha about he’s doing what you– and the Russian robots– supposedly elected him to do. (Charlie Coalminer, you been called back to work yet? Uh huh, didn’t think so.)

All the Sunday morning politicos seem to believe midterm elections, where the Dems will regain control over in the House and *maybe* impeachment can begin? is on the horizon for late 2018. (Sigh) Control? Yeah, that worked soooo well for eight years, when Repub minority was willing to stop the government and toss the country over an economic cliff rather than let Obama get *one*stinking*thing*done* that they might have to give him and Dems credit for.

Politics haven’t made life better in the United States for a while. To continually see the disdain Trump and GOP have for almost everyone– and that $1.5 trillion ‘tax break’ takes the proverbial cake– is stupefying to watch, outrage after outrage that nobody could have imagined 16 months ago. Most are simply hoping Mueller scrapes a few of the real S**tholes (pedophiles aren’t his deal) away from the political scene, while others swear that when the jackboots are on different feet, ohhhh BOY! is there going to be payback.

I sang that ‘God shed his light on thee’ verse for years, but I’m starting to wonder if fatigue is going to set in on resisting, or whether we can gut this current mess out and be somehow worthy again.

The world is truly watching, and amazingly, they don’t hate US (vs. U.S.) for what’s coming from the Twitterer in Chief’s mind and fingers. They don’t trust us to be the light of the world we always kinda prided ourselves on, but that’s legit. The only real power we actually had was the ballot box, and man, we got schtupped on that front, no matter HOW many times anyone says, “No collusion!”

Fingers crossed on next time…? (and if you say “Oprah” that’s kind of what got us to here, y’know?)

For the record, today’s spaghetti sauce was the worst batch in a very, very long time. I missed the first six free throws– including two that were so off to the left they didn’t even draw iron, my knee assessment isn’t until the 17th, and the last time I put 50 thousand on the line, I had quad eights, and it was in CHIPS, not actual dollars.

I’m of the belief we have to get back to saying things that are True True, not b.s. that anyone with a cell phone can Google to check on– like who was/wasn’t #1 in their class at Wharton. If as a country we still rate having His light shine down on us, cool.