A Writer who’s “Smarter than the average bear”

gs-sgmc-ladies-nite-18As a contract resource or employee, on a scale between superb Matt Damon in “The Martian” and Yogi, the picnic basket-snatching Bear, I can follow directions from afar or produce original takes on content across a wide professional spectrum. I’m confident a variety of career projects puts me ahead of that one-trick “smarter than the average bear.”

My RESPONDER-1 material, specifically focused on a firefighters niche as a real estate broker, or compiling multi-department contributions into reports is at the core of  editorial best practices, which has always meant providing information worth knowing, considering, and using.

Interviewing is a baseline strength – what would a sports writer be without good quotes? – and “research” covers a lot of territory, but writing for the market and speed in becoming a subject matter specialist is essential for consultants, journalists, and long-form informational bloggers.

The Q&A process with consulting and interviews is about communications, never just interrogation. Determining the factors that are most important to clients, and what is essential to convey in content creation is a well-honed skill from over thirty years of editorial and sales related expertise.

Corporate newsletters to politics, business and sports features (50+ credits for Panthers FanSided site in 2018), CBD oil (manufacturer was *big* on SEO), senior healthcare, recruiting, and real estate are all in my bailiwick.

Knowing how to “dig” in client interview situations is mandatory for material research, a skill sharpened often in sales presentations.

PowerPoint slide deck? Sure. “Thought Leadership” – 1,200 words enough? 3,000 words about recycling and U.S. – world garbage challenges with lots of links? Done it (no tee-shirt).

Producing corporate Ordering and Return Procedures for an industrial laundry machinery operation (in a nifty 895 words) and distilling a 1,325 user mailing list from an 18,000 machine database and distributing it, that’s “value added.”

Editing group essays of 130 rising juniors (HOBY Ambassadors) into chapters for a read-along book project that highlighted qualities like confidence, loyalty, cooperation, and being trustworthy for a youth leadership organization, translates well in management reporting.

Motivational speaking skills being a confident, well-used asset are a point of pride, whether conveying operational steps at scholastic (fundraising), HOBY or CIS (Communities in Schools) youth leadership, or professional levels .

SEO and Tech Writing

There’s a real difference in needing-to-be-done-a-certain-way design for multiple operational layers, starting from scratch tech writing and compilation and interpretation of content, then presenting it with specified formats and “editorial values.” While CDTalent Enterprises has produced in a variety of situations that create editorial depth, I’m much more the latter.

A recent recruiter contact indicated there would be a paid training period by the client, so that all contract people were knowledgable in OpenText, and picking up something on gigs becomes career enhancing expertise for content writers. I haven’t been intimidated about using systems listed in job descriptions, and its good to know about up front training, which is nothing but good business.

This is an upgraded kronut by Sugarrmann, with an extra blob of flavorful lemon under the glazing, after I reviewed a previous version’s tastefulness. Super little crunch of layers for it being a cake donut, and give it an A-1 on the sugary-cinnamon overload.

TV Sports – Realism Helped

Many – including myself – have said that the Tampa Rays coach (David Cash) will-should be second guessed all winter for pulling a pitcher who was one-hitting the Dodgers, especially when things immediately went south on the scoreboard. The manager had a quick hook all year – it was expected they’d gotten used to it.

That’s part of the trust process I’ve always gone through as a salesperson, journalist, tutor, subject matter specialist, or teammate of any stripe. As essential as Trust is in sports, its been in short supply in the political and social arenas. Pandemic and mask wearing aside, we should work for rapport, and with enlightened self-interest to help those we can.

As a professional writer and good person, I believe better communicating relevant experience is its own reward.

This is a little something I’m trying to check on readers, with something of value for your effort. It SEEMS like there will be March Madness, but before that, I’ll pick two responses to a “Wake up, its Groundhog Day and…” survey, and interview-write a 1,200 word Thought Leadership piece for the author participants. The theory is getting another chance to do something righter/perfectly – What would make a difference to you?

Glenn Shorkey – Creative eDitorial Talent Enterprises 
(704) 502-9947

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