Content creation, client needs are close to dating – better info turns into ‘righter’ decisions

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Typical selfie in bathroom mirror doesn’t move the needle much.

 

Online dating and sending RFP-level material to potential clients is certainly a legitimate analogy. Wanting a good professional or emotional connection, one that satisfies a recognized need, works best when everyone is honestly trying on the information front.

Three specific examples of ‘finding the other’  involves a high, low, and medium set of informational points, and how it affects the successful matching up of elements desired by both parties.

On the low end would be a personal ad lacking any imagination or effort – one picture (the bathroom selfie), minimal written, or “If you want to know more, ask” slackery. That’s an unsatisfying combination from among hundreds of other possibilities, and its headed for the Out Bin almost as a reflex, right?

 

Content creation types understand that every post, CV profile, or cover letter sent involves a judgment of our writing skills.

 

This works for Me

On a lovely, cool Monday morning, I declare the Super High End of information is represented by 2 1/2 pages of printed who, what, why, how? relative to one recent company’s Content Marketing position.

A statement of their corporate positioning, an introduction to expectations of a new team member, responsibilities, necessary skill set, personal qualities (hmmm…humility?), and finished up with bullet points about extras in the compensation situation you’d probably want to know about – whew!

Whether pursuing dates or a potential client, investing more effort in an A-B-C, 1-2-3 clear about extra details to start is reasonable. From a content creator POV, responding to that well-defined description with an equally well-defined reason to investigate further is fundamentally right.

The best middle ground is when a match shows up a 100% as advertised stud or stud-ette worker or human ideal.  Great attitude, desired attributes sharp and documented-explained, articulate enough during the meet-greet time over coffee or a beverage raising expectations of possibilities.

If all is in tune over introductions, coffee, post-concert or snacks perhaps, its much easier to discuss what Next might look like.

What needs to be done when the bell is rung

Most think we’re the middle group professionally, that it’s just a matter of getting in front of a decision maker. Perhaps we lack an attribute or two software-wise,  or documented depth of expertise required (Six years? Whaaaat?), but unless its an organic height requirement, face-to-face will win the day.

Uhh-huh.

What would be amazingly naive of the one picture profile to think, is just as unproductive for a content creator candidate to ignore – how to impress that ‘date’ appropriately with clues from a well-written description . 

That Super High end information provider is a remote location possibility vs. office situation, as welcome and positive as a bright smile from across the room in such iffy times. The role responsibilities included a versatile style across several channels (bingo!), engaging with subject matter experts (sales career and all previous freelance writing featured interviewing as a strength), and some esoteric pieces, like “the gumption to wrestle with a problem until a thought-through solution is achieved.”

Immediate, verifiable info regarding  candidate

Meeting my date Saturday provided immediate, verifiable positive intelligence regarding an All That candidate that doesn’t happen often. She was interesting, attractive, way better than just fit, a look-you-in-the-eye type with a compelling story about spirituality (including tarot, the hook in my books) that kept conversation flowing. OMG! also wanted to go ‘dutch’ from the get-go.

Having seen the up-close reality of that option, it would be terrific if there was more to discuss in the near future. Hold onto that thought, because a real meeting of people vs. just minds included almost two weeks of texting, and both of us had multiple pictures and profile writing positively affirmed from conversation.  Elementally, the dating system worked, and leaving out that information makes it sound like luck.

The Person-Relationship you want 

Never let it be thought you only did the least that could be done when making submissions for business OR dating. Quality communications don’t need to be all-revealing bikini shots of one’s career, just promote the belief that as responders, we might be that terrific person you’ll want to discuss a future relationship with.

All positive responses constitute a successful ‘first date’ for a content creation person.

 

How ‘SUITS’ Harvey Specter and Trump are Similar SOBs in the Bigger Picture

“Seriously, Often Butt-heads” was what I was going for with the acronym, but if you want to take offense, this is still ‘Merica, and you can say things others might not like without diving to (or past) the lowest possible rung of civil discourse before “Yo’ mama!”

Yes, Harvey mocked Louis Litt’s teeth before, but that’s a far cry from Trump personally savaging every person of color that criticized him, his constituency, and home.

After dropping something large on Spiderman in Avengers ‘Civil War’ flick, Cap’n America didn’t rank out Spidey because he was from Queens, just said, “Brooklyn,” with a smile about his own growing up, and jogged away.

That’s class.

The analogy between a popular television character – Harvey, not Trump, who was considered an SOB as a reality show bozo (sorry, boss) – is fairly obvious if you take a few choice pieces from the bigger picture.

downloadStarting with the primary negative, Harvey took in Mike Ross, someone who was unqualified (not a Harvard educated lawyer, even if he could out-trivia Harvey), causing a serious problem for his firm. At NO point has Trump put ANYONE worth spit in a role that fit their lousy qualifications, except Mattis and Kelley.

DeVos (Education), Pruitt, the grifter from Oklahoma, desecrating our national environment, and Perry (from Texas) were all put in charge of departments where they *hated* what they were supposed to manage. Together they lack the brains of Ross, who was an actual genius (who could read).

Current count on idjits Trump has put up that even Repubs couldn’t vote for: 39.

Harvey has gotten a slew of others involved in keeping that single fact a secret, a willful malpractice that would have precipitated serious blow back (think Paris accords) every case unqualified Mike had been involved in with the firm. Only Nikki Haley as UN Ambassador escaped the Trump administration with her reputation intact.

It took what – seven seasons – for Ross to wind up in jail, even after there was relative blood in the water about him not being a real lawyer? (Think Mueller report, day in front of cameras) Multiple innocent people got jammed up by Harvey along the way, and outsiders who got close to the truth were routinely pounded into submission with legal threats by the high-powered Specter regarding unrelated subjects.

Are you with me?

In fact, Harvey has done nothing but pound people, often to cover up malfeasance by clients and himself, usually 2-3 times an episode. Okay, that’s part of the hook or ‘charm’ of the show, miles from a President who signs papers with a fat magic marker whenever he’s ready to screw another segment of the country.

Anybody remember the Dakota Pipeline? Wasn’t that a done deal, win for environmentalists and Native Americans? Denying scientists the right to publish their findings, or world (Iran and six other nuclear program signees, plus every long term US ally), he regularly tosses someone under the proverbial bus with a stroke.

Neither has started an actual shooting war, but Harvey is only a lawyer, not someone whose whack-a-doodle temperament could accomplish that.

And yeah, they’ve deservedly been in a jillion lawsuits through their actions.

Does Harvey HATE women, or exhibit misogynistic behavior and excuse it in others?

He finally made peace with his mother about how she asked eight-year old him to not tell his father about an affair he’d seen as a child, although he’s basically used his power over a string of women into this ninth and final season. Give him credit for finally recognizing his long-time super-star assistant, Donna, was the one he should give his love and loyalty to, but at no point did he grab them by the crotch or otherwise assault them. He just walked away, knowing he’d usually been the bad person.

Finally, while Harvey has a temper, he’s been willing (literally at times) to step into the ring and duke it out with someone, not snake them by text or send someone else to clean up his mess. (Okay, that “not sending someone else” is kind of a lie, but you know, everybody does it.)  He doesn’t – usually – chortle in glee about whacking someone.

He’s also willing to change his mind when told a damn good reason to, which isn’t in Trump’s skill set whatsoever. Several people have drawn the line with him, told him “this is the last time EVER, Harvey” that they would do what he needed. Unfortunately, Trump has what used to be the Republican Party in his pocket, and they can be relied on to save his bacon whenever he needs it.

Many say its not a good idea to post political thoughts like this, but at this point, with  right at 500 LinkedIn connections, I’m not concerned about losing a great quantity of  those by not mentioning causing a useless and expensive to Americans trade war, pauperizing a wide swath of American farmers, or saying neo-Nazis are fine people.

As for Harvey Specter, he can’t hurt you either, he’s just a TV SOB.

Picture 
Glenn Shorkey – Creative eDitorial Talents Enterprises 
(704)502-9947

 

Moon shot memories, and a successful small step for READ Charlotte

Image result for Google Photos, 1969 Moon Walk

Tying two disparate bits of history together, it’s easy to admit being immensely proud of the 50th anniversary of an AMERICAN (no hyphens or political qualifiers needed) setting foot on the moon. Nothing about our current run of nationwide negativity seems legitimate in comparison, although chanting USA! USA! – or “Equal pay!” – for the US Women’s National Team after taking its fourth World Cup is going to be heard loud and proud while they tour the country.

There’s been plenty of documentary material to watch about the overall space program, but every time  ‘Apollo 13’ comes on, the humanity of the space program clicks inside me, and I have to watch how they overcome serious, multiple problems, like gerry-rigging a CO2 scrubber or cold-starting the computers.

Chief Flight Director Gene Krantz said that the rescued mission (Apollo 13) was NASA’s finest hour, and except for the momentous nature of  EVER having put people on the surface of what was always considered unreachable, who could argue that?

We prayed for those Apollo 13 astronauts in Catholic grade school, as close to a moment of true world caring as imaginable, and through the miracle of television, I was kind of there, sharing it with a hunk of humanity.

When 13’s parachutes appeared – almost on top of the rescue carrier, deep into a radio silence that might have meant their capsule burned up on reentry – such a wow! of relief, and pretty much the only good luck they’d had all flight. Gene Krantz said that the Apollo 13 rescue mission was NASA’s finest hour, and except for the momentous nature of  EVER having put people on the surface of that orb in the night, who could argue that?

Fifty years ago, Walter Cronkite was wiping his eyes on live TV at the fact of Neil Armstrong walking on the moon, the whole world kind of celebrated, and that’s a source of national pride that cannot be erased by presidential ignorance or disdain.

Yes, USWNT was a bad-ass TEAM, but for absolute intensity of mission, the crew of professionals at the banks of computers, analyzing every aspect of mechanical and human performance, up to and beyond “One small step…” was serious as hell.

America, whether we’re still worthy of “…shed His light on thee,” we KNOW there are higher things to reach for as a nation. “Indivisible, with Liberty and Justice for ALL?” Not sure about that all the time.

READ Charlotte – A Booster shot of Positives

The second piece of history involves something recent, a gratifyingly solid email update that READ Charlotte sent out to all literacy volunteers. Without posting the entire piece here, letting volunteers in on how things are working out is a great way to keep them engaged.

That 155 third-graders literally took one small, incredibly necessary step forward with reading in this past scholastic year is the story, and we need to build on that going forward.

Research finds strong parallels between reading fluency, comprehension, and overall reading achievement (testing). If you didn’t already know this, Charlotte has the lowest rating (4.4%) of the 50 largest US cities regarding economic mobility, essentially how many children rise from the bottom of one economic quadrille to top of it as an adult.

Its not *just* DeVos’ reign of ignorance and funding terror for public education that brought these programs to the front, but students not reading to grade level by fourth grade are almost destined to fall further behind…

HELPS (Helping Early Literacy with Practice Strategies), is a reading fluency program, part of a larger initiative by READ Charlotte to bring the community focus around a set of programs to improve third grade reading proficiency rates. READ Charlotte estimates that 20-25% of CMS third graders can sound out individual words (phonics), but don’t read fast or accurately enough (fluency) to understand what they are reading.

The Task Force goal, to have 80% of Char-Meck students reading at that level is lofty – its currently only 39%, with Afro-American (22%) and Hispanic boys (18%) lagging significantly. One specific and very relevant fact from the often-quoted Chetty Study, a Harvard/UC Berkeley project, is that students not reading to grade level by fourth grade are almost destined to fall further behind as reading-writing material become more difficult.

Reading fluency is a student’s ability to read with speed, accuracy and proper expression.

The average CMS third grader who received HELPS one-on-one tutoring starting in the Fall of 2018 was a full year behind in oral reading fluency. During the 2018-2019 school year, nearly half the students who received HELPS tutoring exceeded national norms for expected growth in oral reading fluency.

Although extra work moving metric needles more positively wouldn’t be a drastic new revelation, on average, the more HELPS sessions students received the more they improved their reading fluency. Students who had 50-plus HELPS sessions gained the most, closing an average 75% of the gap to end of year benchmarks for 3rd grade reading fluency. According to the literature, that’s the equivalent of growing just over 1.5 grade levels in reading fluency in a single year.

The HELPS program, developed by Professor John Begeny of North Carolina State University, was used by community partners and individual volunteers in Charlotte to tutor those 155 CMS third graders in the 2018-2019 school year. “Only 155” isn’t the way to look at such results, only that more in Year 2,3,4,5 is better. Its attainable, no less genuine a “small step” as walking on the moon seemed from the bottom of a long-ago spaceship’s ladder.

Having considered myself a writer from the very early days, its impossible to consider becoming a content creator, blogger, or professional without the reading skills from early on, especially the vocabulary and comprehension. I’ll bring my talents to Rama Road Elementary this coming year, and if you want to be a part of this necessary program, perhaps taking one small-ish step here makes a giant leap possible soon.

Tommy Hudnall,  Volunteer & Donor Coordinator, www.freedomschoolpartners.org

Office: 704-371-4922     PO Box 37363 Charlotte, NC 28237

Home team won in 9th, GREAT fireworks! Women’s World Cup – Feelin’ better USA?

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BB&T Ballpark is a Triple A gem, and thousands more enjoyed 30 minutes of glorious crash-bang in Romere-Beardon park outside. 

Adding a strong, sweaty, twenty minutes of thumping a tennis ball against a blank wall Sunday evening to the above list, it would still be a sincere wish to America and its varied people about actively enjoying these last four days even more than that.

At times the relentless pounding of political negativity and Us/Them division on everything has to take a break, and a good time with friends always seems to provide such healing moments. Brother Mike saying Wednesday that he’d gotten tix for corporate luxury box treatment for a Charlotte Knights game, plus obvious post-game fireworks, raised the long weekend a couple notches.

Telling maybe ten kids that this would be the fireworks they’d compare tired, one shell-one more-pause-one, two more to string it out events for years, was 100% sincere enthusiasm.

You have to give attaboys! to WBT radio for sponsoring an outstanding, full-bore thirty minute display, one that hit every expectation morning host Ramona raised in saying it was going to be the best in the Southeast. Coming after a sell-out crowd of over 10,000 saw the home team win in their last at bats, with all the extras of being so close to refreshments and players, this celebration of the 4th was a sneaky fastball – more than you’d expect, coming at you strong.

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Would it make a difference if these girls knew whose autograph they got? They aren’t Lavelle, Alex, or Carli, but an autographed ball is always good.

Yep, hope you got a bunch of that over four days. If you want to (literally) water down that attitude by being glad Trump’s parade got rained on, this is ‘Merica, you can still say things like that out loud.

Was USWNT and World Cup win a shared experience?

Admitting to having a ton of pride in how this team carried itself, so strong and confidently, was reflected in the wonderful advertising that wrapped around these warriors and the younger generation of girls they inspired. Count on seeing more daughters with purple ‘dos in the near future, and that Big – Bigger deal, with Alex Morgan giving a youngster her jersey as *just* the Big, congrats to every talent person involved in ALL of them.

Working remotely, it was a guilty pleasure to have the games – all of the World Cup was worth watching – on in background of laptop these past few weeks. That several people at the baseball game said the company had screens for games going during the work day, that makes predictions of  women’s soccer REALLY blowing up a fact.

The smart $$$ is already in on it, not still waiting for success to happen. VW giving their ad time up to let things roll regarding the team? That’s what we’re talking about!

Working on content for a CBD oil company this year, there’s an analogy in how the legal hemp industry has gone wild over that particular molecule, with expectations of becoming a $20 billion market in three years. As terrific as the US women’s ‘Golden Generation’ has been, this fourth Cup was forged over time – but with a very similar trajectory going forward.

How the equality in pay lawsuit goes, that’s news for another day. Soon, but not before Wednesday.

First, America has a big ol’ parade to show off it’s pride in what pulling together, loyalty, well-honed skills and enough Attitude to strike a pose looks like – or have a sip of tea if the moment seems right – when all the brights lights are on.

 

From story reading to community org’s, well-delivered messages work wonders

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Wednesday morning was the second time I’ve had the opportunity to prepare a ten-minute reading for the summer school program at Oakhurst STEAM Academy.  What they call a Harambee reader, is part of a half-hour psyche-up session for about fifty seven-eight-nine year olds.

The picture book I read – about an eight-year old boy learning to play lacrosse – was built around an Aesop’s Fables-type moral about “dependability.”  Reading enthusiastically was a reminder of the SHOWTIME! of doing group kickoffs for three years in the scholastic fundraising days.

More directly, reading at Oakhurst stemmed from being aware of the Chetty Study, a Harvard/UC Berkeley project that correlated a link between 4th grade literacy and economic mobility.  Economic mobility is how many children rise from the bottom of one economic quadrille to the top of it as an adult. That study showed Charlotte, NC has the lowest ranking (4.4%) of the largest fifty US cities, so it became an obvious place to put old SHOWTIME! abilities to good use.

My bottom-line in volunteering for short, meaningful opportunities to help with reading and writing is always, “Never let it be said…”

That the male voice was appreciated as such a significant factor in this setting wasn’t lost on the previous days reader, Steve Echenique, or myself, because the Freedom School sponsors regularly say its a presence the kids simply don’t get often enough. Bearded college volunteers are one thing, men with ties, yeah, it’s a different visual that counts.

These are actually the luckier kids, both because this program of two-3 week sessions takes some edge off the “knowledge drop” summer often brings, and there is a cereal and biscuit, milk/juice, fruit cup breakfast to start the day with.

For parents who don’t always know whether their kids are touched by enough of the right information you’ve tried providing for situations that may come,  this audience raised their hands and responded. Having that level of connection with an energized and attentive group, it *should* put a little hop in your day.

Eye contact is at a premium in such presentations. 99% of the time, moving through your group and not just pontificating from behind a podium works best.

Having introduced the idea of writing this story for them based on Aesop’s “morals,” and shown them the covers of the binder really had nothing to do with the 8-year old boy in my story, two girls provided the correct moral, “Don’t judge a book by its cover.”

Extend  the positive vibe

Giving some attaboys! to the counselors here, or volunteers at other events, is a legitimate way for speakers to extend  the positive impact of physically being there. Practice your good communications skills someplace besides a networking event. See who looks you in the eye, can articulate their young person ideas, knows why they’re there at 8 a.m. in the middle of June.

One-to-ones with a couple college students in this situation is a freebie – (almost) everyone likes talking about themselves – and nothings lost if you don’t get an impressive response.

Having participated in several Communities in Schools “social capital” programs this spring, complimenting high school students on their speaking without “umms, errs, y’knows” as out of the ordinary – and a factor easily noticed by adult others – was definitely a simple, effective teaching moment.

Practice your good communications skills someplace besides a networking event. See who looks you in the eye, can articulate their young person ideas, knows why they’re there at 8 a.m. in the middle of June.

 

Communications: Oyster Roast meeting

Even as a homogeneous group of older guys in a community projects organization, it took over two hours to work through operational Q&A regarding our 5th annual Oyster Roast Wednesday night.

Oyster Roast is a mature product – we were tweaking things, not debating whether an idea will accomplish certain financial goals, or whether to attempt it at all. When 16 guys show up mid-week though, its a good problem to have a quantity-quality number of opinions in steering the club.

After working with friends and members on dozens of similar projects over the years, you develop a sort of shorthand communication,  where a nod, thumbs up, or quick comment lets them know you’re clear on/in favor of what they just discussed, even if others might still be talking.

That doesn’t happen immediately, but having history with individuals usually makes things work easier. The fact we often view opportunities and challenges with very similar results-oriented reasoning or career training, is an organizational strength to draw on.

When it came to how the low-country boil is done for the Oyster Roast, the President answered as the man responsible for that aspect of four previous OR’s. The Community Development VP ticked off his list of pricing, marketing, and What abouts? as the guy who brought the unique idea to start with, and welcomes input like this to tweak the positives.

Finally, its elementally a 1-1 world. Speaking with the Prez about a specific lack of cooperation related to donuts at Meet & Greets after the official meeting, he said a roadblock for several years has been mostly negotiated with a parish official. The results, more suited to our needs without making a single change in an established system, was good news to end the day.

That operational block had bothered me for a while, and now its been pretty well fixed. Hurrah! for good communications.

Glenn Shorkey
 Creative eDitorial Talents Enterprises 
http://www.linkedin.com/in/glennshorkey
https://gshorksbaselinethots2.wordpress.com/about
(704) 502-9947

Content Creation, remote work, SHAZAM! Online options are worth the effort

20190313_212841During a recent run as a content creator in an SEO-focused area of a CBD manufacturing company,  all the research kept showing how far hemp/CBD oil had come while quickly morphing into a product sector.

How much online information there is about a LOT of things – monetizing writing skills draws me – is like tapping Will Smith’s SHAZAM! genie for assistance, with less craziness.

Having read plenty of online material about CBD and ‘less than 0.3% THC industrial hemp’ over several months, it’s been chillingly good to develop a handful of online possibilities related to writing style and  experience, in exactly the same way.

Having a beer for lunch while you work the proposal systems? Not a problem.

Post-college (for me), you were expected to blanket the world with resumes about experience you didn’t have, today its keywords and SEO. Face-to-face with an employer is still desirable, but three consistent days on a keyboard can set up a future course in bigger ways, and your doggie is the only one seeing you work.

When your materials (like PDFs and links) are set – let’s add ‘interesting’ cover letters for the heck of it – and you followed submission directions, qualifying oneself with four good prospects in a couple half-day sessions could become a kickin’ week towards achieving quality critical mass.

Commission-based companies promote a ‘You want it, go get it!’ mantra, set at high levels. You’re working for yourself in The Gig Economy – conduct yourself accordingly about wanting.

There are a plethora of help sites of course, but without schilling, I like FlexJobs. It kicks butt with results, quantity and quality possibilities, support functions are out the wazoo, and its a super-reasonable price.

Boomers to the rescue?

There are still problems with the recruiting process,  and thankfully, more awareness of ageism as diversity, a topic for another day. Employers think tech-kids know all the latest tricks, BUT… that talent thing doesn’t disappear when silver foxes appear in the hairline.

20181216_212044It’s no lie to say experience and perspective still counts. 

Ask a Boomer, the Forever Young generation. We’re not all DeNiro, starting a late career as ‘The Intern,’ but while the Great Recession messed up a lot of Boomers timing on retirement, some of us never intended to go quietly into that good night. 

If you recognize some of your professional skills are actually sub-par though, online is a great teacher, my Boomer brethren. Checking what the market looks like is legitimate. At many points we all probably got “what the position paid,” and in Charlotte, NC, the going rate for content creators is almost $56k,  about 6% less than the national average.

My first gig of the year produced just under 25% of that. I’ll be conducting myself appropriately going forward.

Glenn Shorkey

Creative eDitorial Talents Enterprises
(704)502-9947

‘The Producers’ was terrific theater, Social Summer rolls on

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The first week of my 25th year in Charlotte certainly felt like a success, especially the social aspects of live Theatre Charlotte on Thursday evening for ‘The Producers,’ and then a quantity of long, pretty straight whacking of golf balls on Saturday, with oysters and beers post-whacking.

I’m very glad I was able to find the venue on Queens Road, although having circled the Booty Loop plenty of times, I didn’t recall passing Theatre Charlotte before. Still, I got my beer and popcorn and was able to get right into a third row seat during the first scene changes. THIS is what live theater is about people, enthusiastically performed and almost touchable close.

According to all I spoke with during intermission, no pros were involved either, so extra impressive and kudos to all, especially those young actors. The female lead was just the right stereotype of sexy-Swedish competence, and the singing-dance numbers were solid every time.

Always so cool, parents who care and families waiting afterwards, such a slice of American pie for performers, to catch those affirming positives.

It was an exceptional opportunity to talk with a variety of people about the theater and Charlotte in general, and quite an articulate crowd. Several teachers were proud to mention those in the cast they’d coached, citizens with opinions were easy to approach.

I’ve said it before about the Queens Cup Steeplechases: “An aura of Good Will permeates the environs,” and it was true post-final curtain at ‘The Producers.’ 

Mentioning the small annoyance of microphones taped to actors foreheads is a truth, as was the almost flawless flow in keeping with the movie version. (Well, except for the Nazi trying to blow the place up, and the bar scene where the producers first grasp that the crowd is loving on ‘Springtime for Hitler,’ and their guaranteed flop is actually a hit.)

I asked the lady next to me about photos, because it was a little giddy to be so close, it would have been a killer shot, but glad all were willing to abide the “please, no,” and enjoy the show. Short notes: The Bloom character was a really strong singer, the Nathan Lane character was channeling him, and the egoist-director who substitutes for the Nazi (after he breaks a leg) was All That.

I’m definitely willing to try local theater again, and it shouldn’t be a problem to stuff the tip jar when it helps operations like local theater survive with volunteers in any way.

* * * *

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I love a little show time myself, and in two weeks I’ll be a morning Harambee reader again this year at Oakhurst STEAM Academy. Its “just” ten minutes of reading for a summer school morning jazz up session, but as I said last year, Never let it be said you didn’t do the least that could be done.

Early on in my picture book presentation, I used the TIME cover of Black Panther while asking if anyone knew who THIS guy was – so I had their attention for sure. If being relevant, and reading a story with excitement in your voice for ten minutes is all the world needs, I’ll do what I can for the READ Charlotte program.

* * * *

Alas,  having become more of a golf enthusiast, I need to get much better sticks than I have now.  I’ve hit the same bag of clubs for over twenty years, but y’know, even while coaching my date, Lefty,  I did tag the majority of a large bucket pretty well. My footwork is solid, even shots that leaked right had length. Looking forward to summer for sure.

Glenn S.

Mea culpas for not writing, and on with the Good Stuff in 2019

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It’s not right to blame sloth on watching a lot of late-night hockey, but…

The acquaintance that asked how things were going on the second book and other writing projects I’d mentioned last time we met was the difference maker, bless her soul.  Admitting I’d gotten – if not actually fat, very definitely lazy – about handling my personal blogging and project follow-up, was a thwap! in the back of the head.

Now that Awareness is right-er, Action is following.

It’s not like my thoughts are the second coming of the Mueller Report (un-redacted and with all supplements), and the world’s been waiting these past few months to hear from me. I did a 3,000 word guest post on world waste and recycling along the way though. Just sayin’…

Content creation is my forty hours a week job now, and economically I’m glad to have bennies, regular auto-deposits, and PTO! that I’m going to use some of for a golf outing this Friday. Still, blogging is not brain surgery, just a matter of discipline. I’ll stow any excuses about change in schedules, and state positively that I’ll never go this long again without doing MY blog.  Twice a week actually, count on it.

Absolutely nobody else to blame for non-production. Guilty, history now, mea culpa, Next.

* * * * *

Memorial Day weekend is my anniversary in Charlotte, although its a week earlier this year than when I actually landed here, back in 1995. I’ve got a concert date at the National White Water Center next weekend, and if the great weather we’re finally getting cooperates, I expect a great deal of psychic satisfaction coming.

Over the last couple months I’ve enjoyed getting a bunch of such satisfaction. Socially the Queens Cup Steeplechases last month were truly All That, and volunteering my communications skills for three scholastic events with the Community in Schools program was ‘social capital’ well spent.

I don’t really know if anybody got inspired during 3-25 minute talks at Career Day about my being a Writer, but one simple truth I mentioned was, the most important thing I ever wrote was my LinkedIn profile. After years of using it as an electronic resume, changing to a 1-1, tell-the-story-of-Glenn style produced a job offer in ten days, which was a terrific way to start 2019.

Having made a connection with a leader in the Marketing area of my company, I had the opportunity to discuss the benefits of our CBD oil company relative to a super organization called TEAM RUBICON. TR is about ‘veterans and kick-ass civilians’ doing disaster relief missions all over the country and world. It involves lots of intense physical labor, and I suggested our RECOVER product might be an element that would be greatly appreciated and (hopefully) have some PR value.

We’ll see how that rolls. I’m trying to help the world with some bigger stuff too, y’know?gs w-4lookers

Whether or not my golf game comes through in Friday’s captains choice format – three good putts can make you a hero – hey, its a PAID day off. It’s a specious analogy, but I haven’t put any effort into that golf area in a lot longer than I haven’t written a blog.

I may fix that practice thing after taking Mom to church though.

Writing is often about personal pride, and it definitely isn’t always about the money. I’m working on the Next One Thing though, and I promise it won’t take all summer to figure it out and let you know the results.

To all our veterans – and I told this to a couple active duty people in the tent at the Hotwalkers Ball for post-Queens Cup par-tayh! – the collective ‘We’ appreciates your service, and individually you are all loved by many.

Glenn

 

 

 

About My Dad (and hoping you have similar memories)

Dad at nephew Curtiss’ graduation, 2012 (I think)

Saturday night after our super successful pierogi dinner (we served way over 500), I had a good talk about deceased parents with another Men’s Club member,  including minor stuff like learning how to read maps while being ‘shotgun’ on long road trips as kids, and an undeniable ‘good hair gene’ that means I have fewer silver foxes in my plentiful brown hair at 62 than most. Dad’s ‘good death’ after just two days in the hospital– versus a long, drawn out, painful, expensive, and wearying on family members decline—was six years ago tomorrow, so a few thoughts about Waldo Frederick Shorkey from Son #2:

  • He won a blue ribbon at the Florida State Fair for a terrific secretary (desk) one year, but lost out on the big prize overall to a jewelry box, the only time I can recall him voicing dissatisfaction about unfairness.
  • When I wrote a take-away piece for people attending their 50th anniversary in 2005, the first line was fact that Dad came down the driveway within five minutes of 5:00 every night, a consistency I’ve always told people was my ‘Leave it to Beaver’ life growing up.
  • That he served his country—as did three brothers—despite a noticeably thinner left leg as a result of childhood polio. He met Mom in Tampa while serving on a destroyer escort, and with only periodic visits, they corresponded for three years before she turned 21 and Grandpa Sevigny let her get married. I’m obviously glad that worked out.
  • I brought Mom flowers for my birthday last week, because she always appreciates them, and Dad put together arrangements for many, many years because he knew that.
  • While he rousted four boys early many times to shovel a path down 150 feet of driveway so he could get to work, when we finally got a snowblower, he always told us to shut it OFF! before trying to clear any blockage of the chute. I know at least three guys who lost parts of fingers because they apparently didn’t get (or heed) such obvious advice.
  • In reading some of the journals he kept while traveling after retirement (at 59!) its impossible not to recognize that whether it was a riverboat cruise in Europe, a chance conversation with someone who spoke English there and told he and Mom things of interest, or even the beef-barley soup a friend made–the first thing he was excited about eating in months after his stroke– his written reaction was always that “It was great!”
  • He was a genuinely positive guy, and truly thought highly of by everyone. That my brother Steve said the Belgian family he was an exchange student with always asked how Dad was doing first vs. even Steve’s family, when he visited over the years has to be some kind of proof.
  • He ate vegetables, which he really didn’t like, to be a good example to four boys.
  • Every time someone gives me an attaboy! about being a good son for getting Mom to church for 10:45 Mass, I know Dad would appreciate both parts of that.
  • When I’m thinking about something– like how to make a scene I’m writing work right-er, and I find myself tapping fingers on my left hand, I like to think it’s a signal from Dad, who was a lefty. His tapping the ring I now have on the steering wheel sticks with me.

I bounced the idea of providing a supply of a specific topical rub the company I’ll start work with momentarily (cbdMD) produces to an operation—Team Rubicon, made up of veterans and ‘kick-ass civilians’ doing disaster relief in the U.S. and abroad—because it relieves aches and pains from all that labor in a pretty amazing way. Helping make some small part of the world better seems like a decent way to be a little more like Dad.

And I believe I’ll have some beef barley soup for lunch today.

TSA, HHS, NASA, DOJ, CDC—and GJS—Waiting on Next Check

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We made about 1,200 Polish cookies last night for Pierogi Dinner. Here’s hoping TSA and air traffic controllers take advantage of free dinner offer.

(FYI- GJS is me.)

For sure, many Americans will have personal feeling about Trump’s shutdown of government functions in pursuit of his vanity project wall. IMHO, you can’t broadcast to the nation that, “I’d be proud to wear the mantle…shut it down for border security…Won’t blame it on you,” and keep carping that the other side isn’t negotiating.

Whatever slick remarks I’ve EVER made about Federal employees, being held hostage to one person’s massive ego goes against the basic tenets of ‘serve and protect’ the people.

“Good enough for government work,” was a phrase my Dad never liked, for fairly obvious reasons.

The government paid him decently and on time; it put four boys through college, and he retired at 59, taking a ‘silver bullet’ combination of years of service– including Navy hitch– and age. Nobody EVER expected the U.S. government could be in the economic fix it seems to constantly battle now.

“No, but I know where you can get a bunch of $6,000 toilet seats,” was my brothers freestyle response to people he spoke with about his Army Audit job.

I got a job offer two weeks ago, right on the screws with doing what I truly wanted to (content creation vs. writing), decent bucks and benefits. I do NOT judge the value of benefits lightly. I’ve had a new knee for just over a year, and I’m thankful as hell for the ACA/Obamacare that made it possible.

On a very real Bottom Line, I’m still antsy waiting for the okay to come in and do paperwork because of a background check,  mostly because it’s a situation that I have no control over, and there’s always some holding of breath at times like that. There’s nothing negative to be found in such a check, but you can’t SPEND a job offer, y’know?

Having just turned 62, I guess I’m officially semi-old, but there is no tuition due for kids anywhere, no car payment, and certainly no mortgage. That’s a biggie for sure–I’ve lived with a brother in other half of his house for a couple years, and he *knows* I pay the rent off the top of whatever I bring in, and a share of the phone/cable is usually on time. Insurance and gas, yeah, I got that. Groceries, just mine. I’m not getting bounced if the next period for rent is a little late. All I’m concerned about is how soon the situation moves forward with that background check– its only been two weeks and I’m staying positive.

I read a piece on Facebook where some bozo threw down on ‘unnecessary individuals’ whose duties (Army mostly) they took up easily and did in far less than full time job as a Fed employee, and while that came across as a planted comment from one of those ‘bots (they ARE still screwing with us folks), some fat in Federal employment is neither here nor there about 800,00 hostages and the economic stress that puts on them AND this country.

I hope we comp a hundred dinners tonight. We’ll have done something positive. Getting the call for my paperwork, I certainly wouldn’t mind hearing about that today either. Or tomorrow, or even Monday.

Please, not later than that.

My church social-community group is having a Pierogi Dinner tomorrow, and we’ve reached out to appropriate people about giving free passes to TSA employees with ID and their families. We have always told people at successful Oyster Roasts, fish frys, and during 33 years of Christmas tree sales that the $$ raised stays in Charlotte, and we’re proud of that. Yes, the last couple years we’ve sent contributions (for the beverages we provide) to Eastern North Carolina and a small parish in Houston after huge flooding, because they know who truly needs a couple hundred bucks to survive a situation dumped on them. If we make less of a profit on this event, no problem, the piece we’re breaking off to give some families an evening out with good food and people is being applied in the strongest possible way.

Waiting like this isn’t the worst situation I’ve ever been in. During the Great Recession I survived in retail for seven years, and while the pay sucked, I still drew a check. I can’t imagine how many of my peers with kids in college and mortgages did it, I assume they stole from their future to pay bills during an extended period of hellish stagnation. That old bat in charge of Commerce Department saying without blinking that he can’t understand why furloughed Feds are going to food banks when they *should* be able to get loans against back pay that will (absolutely?) come after things are settled, has to get most of those 800,000 people as mad as it does me, and I technically don’t have a dog in this fight.

This situation is so obviously WRONG, because holding 800,000 people’s lives in the balance is only the tip of the economic iceberg. The whole mentality seems so skewed to screwing, with total tone-deafness to understanding the unreal stress this WORKING WITHOUT PAY brings. (Which butthead said they are *volunteering*?) All those people probably get the money later, but holy pierogies! Batman, there’s no good reason that all of us are suffering because ONE PERSON and some attending enablers are blaming “the other guys” for a political intransigence–nay, a HOSTAGE situation– over a singular point (the wall), that so many were famously and regularly told would be paid for by others.

I hope we comp a hundred dinners tonight. We’ll have done something positive. Getting the call for my paperwork, I certainly wouldn’t mind hearing about that today either. Or tomorrow, or even Monday.

Please, not later than that. My brother deserves a couple bucks from me soon, even if he KNOWS what I’m waiting for.